How do I schedule Pins to publish on Facebook?

Sending your pins to other social networks can be a great way to increase engagement! To get started we've included how to connect your Facebook Profile and some helpful information when cross-promoting on social media. Looking to schedule to  Twitter, instead? 

In this article

Sync your Facebook Profile on Pinterest

Go to your Pinterest Settings page and scroll down to Social Networks to connect your Facebook.

Note: Pinterest currently only supports personal Facebook accounts.

You'll need to give Pinterest sharing permission before sending your scheduled pins to Facebook. To do this, save something on Pinterest and click their Post to Facebook checkbox.

Pinterest will ask for permission to post to Facebook for you.

Just click Okay, and you're set! You can now send your scheduled pins to also post Facebook when they publish to Pinterest.
Now that you've synced your Facebook, click the checkbox next to the Facebook logo on a draft or scheduled pin to also send this pin to Facebook.

Helpful Tip: Did you just sync your account to Pinterest but can't yet schedule your pins to Facebook? Try Refreshing Your Username to enable this feature!

Helpful Information for Cross-Promotion

As seen on Stop Treating Pinterest Like a Social Media Platform

Hashtags Are Not Made For Pinterest

While Twitter (and to some extent, Facebook) sorts tweets by hashtags, Pinterest sorts pins by relative categories and interests. Although you can click on hashtags on Pinterest, they don’t necessarily point to all of the pins that include that hashtag and the pins are in no particular order. Plus, because Pinterest is inspiration based, by providing a hashtag for someone to click on, they are not clicking on your pin to go to your website. 

When thinking about your content being surfaced on Pinterest, don’t rely on the preconceived notion of hashtags to be found. Craft pins that will be useful to pinners with thoughtful, keyword rich descriptions and add them to boards with defined categories.

Images > Text.

While scrolling through your Facebook and Twitter feeds, you might notice that the sites are pretty text heavy. Sure, you’ll probably see an inspiring quote from a brand and some pictures from your friends night out, but other than that the sites are almost entirely text-based.

In fact, you can’t create a post on Pinterest without an image 

Although the descriptions are important on Pinterest – especially when it comes to setting yourself up for Pinterest SEO success – the images are what people are looking for.

Pinterest is for discovery, not discussion.

People are on Pinterest to discover new things, plan for a future event, or just get inspired. Users are searching for new experiences – starting a new life with their partner, planning a new place to visit, trying a new way to decorate their home or their body. In fact, the discovery side of Pinterest makes the site more equivalent to a Google or a Bing – not a Facebook or Twitter.

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